Stergic is an E-commerce B2C brand selling medical instruments and healthcare devices such as BP monitors, nebulizers, walking aids, and other essential medical products.

When we got involved, Stergic was already doing paid marketing through another agency. Ads were running, money was being spent, but the results were unstable and expensive. At the same time, SEO had never been done before, so Google organic traffic was almost non-existent.

The business was live, but marketing was not working in a way that felt reliable or scalable.